5.0 Trustpilot Rated
Spine Integrated & Approved
Step 1: Connect to your PMR
Step 1: Connect to your PMR
Step 2: Add £15,000+ Revenue/m
Step 2: Add £15,000+ Revenue/m
Step 2: Add £15,000+ Revenue/m
AI-powered automation that turns patient data into predictable private & NHS services bookings - with centralised control and intelligent SMS campaigns.
AI-powered automation that turns patient data into predictable clinic bookings - with centralised control and intelligent SMS campaigns.
42+ Other Pharmacies Signed up this Week
ADD ££££'S IN REVENUE
HYPER-TARGETED PATIENT MESSAGING
10000+ APPTS BBOOKED TO DATE
5.0 Trustpilot score
Spine Integrated & Approved
"Front-page News.
NEW Tech for Pharmacists Profit"
Pharmlogic, a Bulk SMS Tool That Helps Pharmacies
Streamline How They Contact Patients.
"Front-page News.
NEW Tech for Pharmacists Profit"
"Pharmlogic, a Bulk SMS Tool That Helps Pharmacies
Streamline How They Contact Patients."
Who we already Scale
Scaling the Biggest
Scaling the Biggest
Up-&-Comer Pharmacies
Up-&-Comer Pharmacies
800+ Pharmacy users see the results daily
Independent and Pharmacy Chains
We're Growing
£5,000+
Clinic Revenue Added/Branch
27%
Increased Clinic Appts
27%
Increased Clinic Appts
32%
More Scripts Collected
32%
More Scripts Collected
"Pharmlogic increased our turnover with clinic appointments and script collections"
MD @ Knights Group
"Pharmlogic increased our turnover with clinic appointments and script collections"
MD @ Knights Group
58%
More Revenue
30+
Extra Clinic Appts/Branch
"We've doubled bookings in less than 12 hours. Great start"
MD @ McQueen's Chemists
"We've doubled bookings in less than 12 hours. Great start"
MD @ McQueen's Chemists
"We've doubled bookings in less than 12 hours. Great start"
MD @ McQueen's Chemists
32%
Increased Scripts Collected
32%
Incr Scripts Collected
GROUP SPACES OPEN x1
Revolutionary Features
Instantly Uplifting Revnue:
Scale Pharmacy Chains
Clinics + Dispensing + NMS
Clinics + Dispensing + NMS
Clinics + Dispensing + NMS
Increasing Pharmacy Revnue with new clinic bookings, increasing collections, and automating NMS's
Overflow Every Clinic Calendar with Ease 24/7
Travel Clinic Booked
Booked for 2nd June
Weight Loss Management
Booked for 13th March
Ear Wax Appointment
Booked for 12th May
Contraception Clinic
Booked for tomorrow
Travel Booster Appt
Booked for next week
Pharmacy First
Booked for today
Clinic Promotions Targeted to Specific Demographics
NMS's for every valid patient, without manual work
£10,000+ REVENNUE PER BRANCH
How we help
Specifically Made to
Specifically Made to
Specifically Made to
Scale Pharmacy Revenue
Scale Pharmacy Chains
One centralised system designed to help pharmacies personalise marketing at a 1:1 level to every patient
Branded SMS Messaging
Centralised campaign management for multi-site pharmacy groups. Deploy once, distribute everywhere — with full visibility into branch-level performance and instant editing capabilities.
See it in Action
Branded SMS Messaging
Centralised campaign management for multi-site pharmacy groups. Deploy once, distribute everywhere — with full visibility into branch-level performance and instant editing capabilities.
See it in Action
Branded SMS Messaging
Centralised campaign management for multi-site pharmacy groups. Deploy once, distribute everywhere — with full visibility into branch-level performance and instant editing capabilities.
See it in Action
Cohort Building
Aged 50+
Male
BMI 30+
Smoker
Jack Daniel
Patient due Prescription
Verified
33 Male
Smoker
BMI 30+
Peter Stanyard
Patient due Prescription
Verified
31 Male
Asthma
BMI 32+
Gaynor Harowld
Patient due Prescription
Verified
59 Male
Travel Patient
BMI 30+
Jack Daniel
Patient due Prescription
Verified
33 Male
Smoker
BMI 30+
Peter Stanyard
Patient due Prescription
Verified
31 Male
Asthma
BMI 32+
Gaynor Harowld
Patient due Prescription
Verified
59 Male
Travel Patient
BMI 30+
Jack Daniel
Patient due Prescription
Verified
33 Male
Smoker
BMI 30+
Peter Stanyard
Patient due Prescription
Verified
31 Male
Asthma
BMI 32+
Gaynor Harowld
Patient due Prescription
Verified
59 Male
Travel Patient
BMI 30+
Jack Daniel
Patient due Prescription
Verified
33 Male
Smoker
BMI 30+
Peter Stanyard
Patient due Prescription
Verified
31 Male
Asthma
BMI 32+
Gaynor Harowld
Patient due Prescription
Verified
59 Male
Travel Patient
BMI 30+
Draft
Schedule
Sent
Patient Cohort Builder
Create precision-targeted patient segments using PMR data, eligibility criteria, and predictive conversion scoring. Save custom cohorts for repeat use and maximise clinic uptake by reaching the right patients at the right time.
See it in Action
Patient Cohort Builder
Create precision-targeted patient segments using PMR data, eligibility criteria, and predictive conversion scoring. Save custom cohorts for repeat use and maximise clinic uptake by reaching the right patients at the right time.
See it in Action
Cohort Building
Aged 50+
Male
BMI 30+
Smoker
Jack Daniel
Patient due Prescription
Verified
33 Male
Smoker
BMI 30+
Peter Stanyard
Patient due Prescription
Verified
31 Male
Asthma
BMI 32+
Gaynor Harowld
Patient due Prescription
Verified
59 Male
Travel Patient
BMI 30+
Jack Daniel
Patient due Prescription
Verified
33 Male
Smoker
BMI 30+
Peter Stanyard
Patient due Prescription
Verified
31 Male
Asthma
BMI 32+
Gaynor Harowld
Patient due Prescription
Verified
59 Male
Travel Patient
BMI 30+
Jack Daniel
Patient due Prescription
Verified
33 Male
Smoker
BMI 30+
Peter Stanyard
Patient due Prescription
Verified
31 Male
Asthma
BMI 32+
Gaynor Harowld
Patient due Prescription
Verified
59 Male
Travel Patient
BMI 30+
Jack Daniel
Patient due Prescription
Verified
33 Male
Smoker
BMI 30+
Peter Stanyard
Patient due Prescription
Verified
31 Male
Asthma
BMI 32+
Gaynor Harowld
Patient due Prescription
Verified
59 Male
Travel Patient
BMI 30+
Draft
Schedule
Sent
Patient Cohort Builder
Create precision-targeted patient segments using PMR data, eligibility criteria, and predictive conversion scoring. Save custom cohorts for repeat use and maximise clinic uptake by reaching the right patients at the right time.
See it in Action
[Advanced] Scan to Shelf
Scan prescriptions directly to any shelf using our advanced OCR-powered iPhone app. Claim scripts instantly and notify patients via SMS when ready to collect. iPhone included with every pharmacy.
See it in Action
[Advanced] Scan to Shelf
Scan prescriptions directly to any shelf using our advanced OCR-powered iPhone app. Claim scripts instantly and notify patients via SMS when ready to collect. iPhone included with every pharmacy.
See it in Action
[Advanced] Scan to Shelf
Scan prescriptions directly to any shelf using our advanced OCR-powered iPhone app. Claim scripts instantly and notify patients via SMS when ready to collect. iPhone included with every pharmacy.
See it in Action
Head Office Controls
Private Services Promotions
Area manager Access
Schedule
Mo
Tu
We
Th
Fr
Sa
Su
Mounjaro promo
10:00 am to 10:30 am
Ear Microsuction Promotion
06:00 pm to 06:30 pm
Command & Control
Built for Head Office Centralised oversight, role-based permissions, and complete audit trails - everything enterprise teams need to scale with confidence.
See it in Action
Command & Control
Built for Head Office Centralised oversight, role-based permissions, and complete audit trails - everything enterprise teams need to scale with confidence.
See it in Action
Head Office Controls
Private Services Promotions
Area manager Access
Schedule
Mo
Tu
We
Th
Fr
Sa
Su
Mounjaro promo
10:00 am to 10:30 am
Ear Microsuction Promotion
06:00 pm to 06:30 pm
Command & Control
Built for Head Office Centralised oversight, role-based permissions, and complete audit trails - everything enterprise teams need to scale with confidence.
See it in Action
CONTROL AND COONQUER CLINICS
How it works
How Our SMS Messages
How Our SMS Messages
Actually Fill Clinics
Actually Fill Clinics
Daily Appointments
Passive SMS Messages 💬
Set up smart templates by patient age, gender and PharmOutcomes profile. Then, every time you scan a bag barcode, they automatically receive a “ready-to-collect” SMS with a targeted clinic offer.
Seasonal Surges
Bulk SMS Messages 🗓️
Run seasonal campaigns on demand. Segment your patient list, send bulk SMS with one tap, and stack extra bookings on top of your daily automated messages.
We're loved by 800+ pharmacy users
Pharmacies Love Our
Pharmacies Love Our
Easy Revenue Generating System
Easy Revenue Generating System
£15,204/m Clinics
"I added £15,204 in private clinic revenue within the first month with this one PMR integration. Set & Forget style."
Sharn Dev
Oxshott Pharmacy Owner
Cashflow Improved
"Managing Retrieval is a dream, reduced dramatically the amount of RXs that are not collected. Cashflow for company has improved too."
Maria Savage
Knights Chemist Manager
Turnover Increase
"Very good, improved the pace of script turnover in our pharmacy"
Loren Jagielski
Knights Chemist Manager
Boom for Pharmacies
"It is a boom for Pharmacies, I think it is really convenient for Pharmacy team aswel as patients to know their medicines are ready to collect. It saves lots of time answering phone calls to confirm if the medication is ready or not. It made all of our lives easier"
Aslesha Namagiri
Horton Pharmacy Manager
500+ Bookings
"I sold out on over 500 flu vaccines with one SMS campaign"
Parminder Dev
Surrey Clinics Co-Founder
Changed our lives
"Very good, much quicker and a good UI. Absolutely fantastic and it would be an understatement to say that it’s changed our lives at work for the better"
Matt Simpson
Knights Chemist Lead
Doubled Bookings
"Fantastic experience working with pharmlogic. After their messaging service we noticed our bookings doubled in less than 12 hours. A great method for communicating with patients"
Sunil Chandarana
McQueen’s Pharmacy
Super Easy Time Saver
"Absolutely amazing, it is very efficient and saves a lot of time for us in the dispensary when it is VERY busy. The best part is it saves us the hassle of numbers being added in manually incorrectly or texting new patients automatically."
Wajid Hussain
Pharmacy Area Manager
Useful for Proscript users
"The main difference is you don’t need to know the patients number. When the script is ready, just scan. The EPS token does the heavy lifting for you. This is especially useful for us ProScript users"
Anil Sharma
Cambridge Pharmacy Group Owner
Show less
£15,204/m Clinics
"I added £15,204 in private clinic revenue within the first month with this one PMR integration. Set & Forget style."
Sharn Dev
Oxshott Pharmacy Owner
Cashflow Improved
"Managing Retrieval is a dream, reduced dramatically the amount of RXs that are not collected. Cashflow for company has improved too."
Maria Savage
Knights Chemist Manager
Turnover Increase
"Very good, improved the pace of script turnover in our pharmacy"
Loren Jagielski
Knights Chemist Manager
Boom for Pharmacies
"It is a boom for Pharmacies, I think it is really convenient for Pharmacy team aswel as patients to know their medicines are ready to collect. It saves lots of time answering phone calls to confirm if the medication is ready or not. It made all of our lives easier"
Aslesha Namagiri
Horton Pharmacy Manager
500+ Bookings
"I sold out on over 500 flu vaccines with one SMS campaign"
Parminder Dev
Surrey Clinics Co-Founder
Changed our lives
"Very good, much quicker and a good UI. Absolutely fantastic and it would be an understatement to say that it’s changed our lives at work for the better"
Matt Simpson
Knights Chemist Lead
Doubled Bookings
"Fantastic experience working with pharmlogic. After their messaging service we noticed our bookings doubled in less than 12 hours. A great method for communicating with patients"
Sunil Chandarana
McQueen’s Pharmacy
Super Easy Time Saver
"Absolutely amazing, it is very efficient and saves a lot of time for us in the dispensary when it is VERY busy. The best part is it saves us the hassle of numbers being added in manually incorrectly or texting new patients automatically."
Wajid Hussain
Pharmacy Area Manager
Useful for Proscript users
"The main difference is you don’t need to know the patients number. When the script is ready, just scan. The EPS token does the heavy lifting for you. This is especially useful for us ProScript users"
Anil Sharma
Cambridge Pharmacy Group Owner
Show more
£15,204/m Clinics
"I added £15,204 in private clinic revenue within the first month with this one PMR integration. Set & Forget style."
Sharn Dev
Oxshott Pharmacy Owner
Cashflow Improved
"Managing Retrieval is a dream, reduced dramatically the amount of RXs that are not collected. Cashflow for company has improved too."
Maria Savage
Knights Chemist Manager
Turnover Increase
"Very good, improved the pace of script turnover in our pharmacy"
Loren Jagielski
Knights Chemist Manager
Boom for Pharmacies
"It is a boom for Pharmacies, I think it is really convenient for Pharmacy team aswel as patients to know their medicines are ready to collect. It saves lots of time answering phone calls to confirm if the medication is ready or not. It made all of our lives easier"
Aslesha Namagiri
Horton Pharmacy Manager
500+ Bookings
"I sold out on over 500 flu vaccines with one SMS campaign"
Parminder Dev
Surrey Clinics Co-Founder
Changed our lives
"Very good, much quicker and a good UI. Absolutely fantastic and it would be an understatement to say that it’s changed our lives at work for the better"
Matt Simpson
Knights Chemist Lead
Doubled Bookings
"Fantastic experience working with pharmlogic. After their messaging service we noticed our bookings doubled in less than 12 hours. A great method for communicating with patients"
Sunil Chandarana
McQueen’s Pharmacy
Super Easy Time Saver
"Absolutely amazing, it is very efficient and saves a lot of time for us in the dispensary when it is VERY busy. The best part is it saves us the hassle of numbers being added in manually incorrectly or texting new patients automatically."
Wajid Hussain
Pharmacy Area Manager
Useful for Proscript users
"The main difference is you don’t need to know the patients number. When the script is ready, just scan. The EPS token does the heavy lifting for you. This is especially useful for us ProScript users"
Anil Sharma
Cambridge Pharmacy Group Owner
Show less
Simple & effective process
How It Works
How It Works
How It Works
Scan - SMS - Success
Scale Pharmacy Chains
The easiest system to notify patients and grow clinics
1 – Scan
Scan your prescription to shelf or the barcode for the EPS token
2 – SMS
Instantly send out a pre-configured SMS messaged with a ready to collect message and clinic promo based on the patiens demographics
3 – Success
Start seeing clinic bookings roll in daily, with one this one unique marketing strategy
1 – Scan
Scan your prescription to shelf or the barcode for the EPS token
2 – SMS
Instantly send out a pre-configured SMS messaged with a ready to collect message and clinic promo based on the patiens demographics
3 – Success
Start seeing clinic bookings roll in daily, with one this one unique marketing strategy
1 – Scan
Scan your prescription to shelf or the barcode for the EPS token
2 – SMS
Instantly send out a pre-configured SMS messaged with a ready to collect message and clinic promo based on the patiens demographics
3 – Success
Start seeing clinic bookings roll in daily, with one this one unique marketing strategy
FREE IPHONE FOOR YOUR BRANCH
More Features
More Features
More Bookings
More Bookings
Integrate with your existing system to pull more data, execute faster, and deliver more messages to the right people
NHS Spine & PharmOutcomes Integrations
Use data via our NHS-approved Spine integration for phone numbers, and PharmOutcomes for patient data to reach them effortlessly.
Use data via our NHS-approved Spine integration for phone numbers, and PharmOutcomes for patient data to reach them effortlessly.
Target Messages by Age and Gender
Target SMS by Age and Gender
Customise pre-loaded SMS templates to personalise flows for your patients by age and gender - maximise conversion bookings
Customise pre-loaded SMS templates to personalise flows for your patients by age and gender - maximise conversion bookings
CRM for Patient Data
Manage Hundreds of Patient Data Points in one CRM. Create segments and lists to target by specific users.
Manage Hundreds of Patient Data Points in one CRM. Create segments and lists to target by specific users.
Bulk Message Patient Cohorts
Bulk message patients of specific age ranges, genders, or those eligible (or most likely to book) certain treatments.
Bulk message patients of specific age ranges, genders, or those eligible (or most likely to book) certain treatments.
Join Pharmlogic
Pharmlogic is the ultimate pharmacy clinic marketing hub. Book your free trial in now and experience the ease of daily bookings.
Frequently Asked Q's
FAQ's
Still not convinced we can transform your pharmacy from a dispensing slug into a private service booking machine?
Will Pharmlogic genuinely increase our clinic bookings, or is it just another cost?
If you’ve got a clinic calendar that isn't brimmed full 24/7 365 then Pharmlogic will actively fill it for you. Instead of chasing cold patients, we help you activate patients who already know and trust your pharmacy, using targeted SMS campaigns around services like travel, flu, weight management, ear wax and more. Messages are sent to the right patients, at the right time, with a clear call-to-action to book. Even a relatively small uplift in extra bookings per month typically covers the platform many times over. The whole point of Pharmlogic is to be a profit centre, not a cost line.
Won’t patients see this as spam and complain about the messages?
Patients see messages as spam when they are unconsented, irrelevant or too frequent. Pharmlogic is built to avoid exactly that: We only work with patients where appropriate permissions are in place. Campaigns are highly targeted (e.g. travel before summer, flu for at-risk groups, ear wax for those who’ve shown interest). Every message includes a clear, simple opt-out, and we cap how often patients can be contacted. When messages are genuinely useful and timely, patients usually see them as helpful reminders from a trusted healthcare provider, not spam.
Is SMS marketing to patients actually compliant with GPhC, GDPR and PECR rules?
Used correctly, yes. Pharmlogic is designed around the relevant UK rules and guidance: GDPR – You remain the data controller. Pharmlogic acts as a data processor under a formal data processing agreement, with appropriate technical and organisational measures in place. PECR – We support you to only send marketing texts where the correct consent or soft-opt-in applies, always identify the sender clearly, and always include an easy opt-out. GPhC / MHRA / ASA – We focus on promoting pharmacy services and consultations, not prescription-only medicines or specific POM brands, and we build templates that sit within accepted pharmacy advertising guidance. You keep governance control; we provide the tooling and paper trail so you can demonstrate compliant use of SMS if needed.
Will this create extra work for my pharmacy team?
The aim is to reduce manual work, not add more. Most effort happens at the start: deciding which services to prioritise, approving templates, switching on your key automations. Once that’s done, your team mainly chooses which pre-built campaigns to run and when. Seasonal pushes (flu, travel, hay fever, etc.) can be scheduled in minutes. Day to day, Pharmlogic should replace ad-hoc phone chasing and admin with structured, automated campaigns and online bookings, so staff spend less time ringing patients and more time delivering clinics.
How do you protect patient data and keep everything secure?
We treat patient data with the same seriousness as any NHS-linked system. In practice that means: Encryption in transit and at rest. Strong access controls and role-based permissions. Regular backups and monitoring. A formal data processing agreement and clear data-retention rules. You remain the owner and controller of the data at all times. We only process the minimum data required to run your campaigns and never sell or share patient data with third parties.
Will Pharmlogic work with our current PMR and clinical systems, or will it sit in a silo?
Pharmlogic is designed to sit on top of the systems you already use, not replace them. We work alongside your existing PMR, clinical platforms, and booking calendars. We use your PMR and clinic platform to ingest relevant patient and service cohorts (secure imports or integrations where available). Driving patients into your online booking flow for clinics. Feeding back high-level performance data so you can see which campaigns and services are working across branches. Think of Pharmlogic as the engagement and marketing layer that unlocks the value inside your PMR and clinical systems, rather than another disconnected silo. These bookings are automatically funneled into your existing booking and calendar system, so there is no extra headache or manual work for you.
How do we measure whether Pharmlogic is paying for itself?
We focus on hard, commercial metrics, not vanity numbers. You’ll be able to see: How many patients were contacted. How many clicked or replied. How many booked an appointment from each campaign or automation. The revenue generated from those bookings. From there, the maths is simple: extra bookings × average fee per booking versus platform + SMS cost If the uplift in clinic revenue doesn’t comfortably outweigh the cost, we adjust targeting, timing and messaging until it does.
Is Pharmlogic only worth it for big groups and high-volume clinics?
No. In many cases, small independents see the biggest relative lift. Because SMS is low-cost and highly visible, even a modest list can generate strong returns. A single branch adding a handful of extra travel, weight or ear-wax bookings a week can justify the platform. For larger groups, the value simply scales: once a campaign works well in one store, it can be rolled out across tens or hundreds of branches with the same central governance and reporting.
What safeguards are in place so our teams don’t send risky or non-compliant messages?
We assume regulators are paying attention, particularly around weight management, online services and POM advertising – so we build safeguards in from day one: Pre-approved template library focused on services and assessments, not specific POM brands. Role-based access and approvals, so branches can’t freestyle risky copy if you don’t want them to. Built-in checks for things like identifying the pharmacy clearly, including opt-outs, avoiding misleading claims and staying within your internal guidelines. That way, your branches are choosing from a safe menu of campaigns, rather than inventing their own wording every time.
We’ve sent texts before and didn’t see results – what makes this different?
Most “we tried SMS and it didn’t work” attempts share the same pattern: one generic message, sent to everyone, at the wrong time. Pharmlogic does the opposite. We focus on: Segmentation – by age, location, previous services, risk groups and more. Timing – seasonality (flu season, travel peaks), lead time before trips, day and time of send. Clear, simple actions – one tap to book, not “call us when you remember”. Instead of one-off blasts, you get a structured, repeatable system that can be tested and refined over time, so results improve rather than plateau.
Does it need user input to get effective use out of it?
Pharmlogic is designed to be a set-and-forget system. You set up the platform connections (with our onboarding team), targeting, and then your marketing machine intelligently runs in the background for you. The only manual input you'll need is for bulk SMS campaigns during seasonal activities like Flu, Covid, weight management in January etc. Our system can find all eligible patients, you just need to click send for these one off bulk campaigns.
Why should we invest in SMS when we already spend on Facebook or Google Ads?
Because they do different jobs. Facebook and Google are great for finding new people. SMS is the most direct way to re-engage the patients you already have: SMS cuts through noise – almost everyone reads their texts. You’re talking to existing patients who already trust your pharmacy, so conversion rates are typically much higher than cold traffic. Every patient you’ve ever acquired through ads, walk-ins or referrals can be invited back for future clinics with no extra ad spend. In other words, ads fill the top of the funnel; Pharmlogic makes sure you keep monetising that patient base for years, at a fraction of the cost of constantly buying new clicks.
Will Pharmlogic genuinely increase our clinic bookings, or is it just another cost?
If you’ve got a clinic calendar that isn't brimmed full 24/7 365 then Pharmlogic will actively fill it for you. Instead of chasing cold patients, we help you activate patients who already know and trust your pharmacy, using targeted SMS campaigns around services like travel, flu, weight management, ear wax and more. Messages are sent to the right patients, at the right time, with a clear call-to-action to book. Even a relatively small uplift in extra bookings per month typically covers the platform many times over. The whole point of Pharmlogic is to be a profit centre, not a cost line.
Won’t patients see this as spam and complain about the messages?
Patients see messages as spam when they are unconsented, irrelevant or too frequent. Pharmlogic is built to avoid exactly that: We only work with patients where appropriate permissions are in place. Campaigns are highly targeted (e.g. travel before summer, flu for at-risk groups, ear wax for those who’ve shown interest). Every message includes a clear, simple opt-out, and we cap how often patients can be contacted. When messages are genuinely useful and timely, patients usually see them as helpful reminders from a trusted healthcare provider, not spam.
Is SMS marketing to patients actually compliant with GPhC, GDPR and PECR rules?
Used correctly, yes. Pharmlogic is designed around the relevant UK rules and guidance: GDPR – You remain the data controller. Pharmlogic acts as a data processor under a formal data processing agreement, with appropriate technical and organisational measures in place. PECR – We support you to only send marketing texts where the correct consent or soft-opt-in applies, always identify the sender clearly, and always include an easy opt-out. GPhC / MHRA / ASA – We focus on promoting pharmacy services and consultations, not prescription-only medicines or specific POM brands, and we build templates that sit within accepted pharmacy advertising guidance. You keep governance control; we provide the tooling and paper trail so you can demonstrate compliant use of SMS if needed.
Will this create extra work for my pharmacy team?
The aim is to reduce manual work, not add more. Most effort happens at the start: deciding which services to prioritise, approving templates, switching on your key automations. Once that’s done, your team mainly chooses which pre-built campaigns to run and when. Seasonal pushes (flu, travel, hay fever, etc.) can be scheduled in minutes. Day to day, Pharmlogic should replace ad-hoc phone chasing and admin with structured, automated campaigns and online bookings, so staff spend less time ringing patients and more time delivering clinics.
How do you protect patient data and keep everything secure?
We treat patient data with the same seriousness as any NHS-linked system. In practice that means: Encryption in transit and at rest. Strong access controls and role-based permissions. Regular backups and monitoring. A formal data processing agreement and clear data-retention rules. You remain the owner and controller of the data at all times. We only process the minimum data required to run your campaigns and never sell or share patient data with third parties.
Will Pharmlogic work with our current PMR and clinical systems, or will it sit in a silo?
Pharmlogic is designed to sit on top of the systems you already use, not replace them. We work alongside your existing PMR, clinical platforms, and booking calendars. We use your PMR and clinic platform to ingest relevant patient and service cohorts (secure imports or integrations where available). Driving patients into your online booking flow for clinics. Feeding back high-level performance data so you can see which campaigns and services are working across branches. Think of Pharmlogic as the engagement and marketing layer that unlocks the value inside your PMR and clinical systems, rather than another disconnected silo. These bookings are automatically funneled into your existing booking and calendar system, so there is no extra headache or manual work for you.
How do we measure whether Pharmlogic is paying for itself?
We focus on hard, commercial metrics, not vanity numbers. You’ll be able to see: How many patients were contacted. How many clicked or replied. How many booked an appointment from each campaign or automation. The revenue generated from those bookings. From there, the maths is simple: extra bookings × average fee per booking versus platform + SMS cost If the uplift in clinic revenue doesn’t comfortably outweigh the cost, we adjust targeting, timing and messaging until it does.
Is Pharmlogic only worth it for big groups and high-volume clinics?
No. In many cases, small independents see the biggest relative lift. Because SMS is low-cost and highly visible, even a modest list can generate strong returns. A single branch adding a handful of extra travel, weight or ear-wax bookings a week can justify the platform. For larger groups, the value simply scales: once a campaign works well in one store, it can be rolled out across tens or hundreds of branches with the same central governance and reporting.
What safeguards are in place so our teams don’t send risky or non-compliant messages?
We assume regulators are paying attention, particularly around weight management, online services and POM advertising – so we build safeguards in from day one: Pre-approved template library focused on services and assessments, not specific POM brands. Role-based access and approvals, so branches can’t freestyle risky copy if you don’t want them to. Built-in checks for things like identifying the pharmacy clearly, including opt-outs, avoiding misleading claims and staying within your internal guidelines. That way, your branches are choosing from a safe menu of campaigns, rather than inventing their own wording every time.
We’ve sent texts before and didn’t see results – what makes this different?
Most “we tried SMS and it didn’t work” attempts share the same pattern: one generic message, sent to everyone, at the wrong time. Pharmlogic does the opposite. We focus on: Segmentation – by age, location, previous services, risk groups and more. Timing – seasonality (flu season, travel peaks), lead time before trips, day and time of send. Clear, simple actions – one tap to book, not “call us when you remember”. Instead of one-off blasts, you get a structured, repeatable system that can be tested and refined over time, so results improve rather than plateau.
Does it need user input to get effective use out of it?
Pharmlogic is designed to be a set-and-forget system. You set up the platform connections (with our onboarding team), targeting, and then your marketing machine intelligently runs in the background for you. The only manual input you'll need is for bulk SMS campaigns during seasonal activities like Flu, Covid, weight management in January etc. Our system can find all eligible patients, you just need to click send for these one off bulk campaigns.
Why should we invest in SMS when we already spend on Facebook or Google Ads?
Because they do different jobs. Facebook and Google are great for finding new people. SMS is the most direct way to re-engage the patients you already have: SMS cuts through noise – almost everyone reads their texts. You’re talking to existing patients who already trust your pharmacy, so conversion rates are typically much higher than cold traffic. Every patient you’ve ever acquired through ads, walk-ins or referrals can be invited back for future clinics with no extra ad spend. In other words, ads fill the top of the funnel; Pharmlogic makes sure you keep monetising that patient base for years, at a fraction of the cost of constantly buying new clicks.